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Domains as Assets

In the last decade there has been an increasing global trend whereby domain names are secured as the virtual real estate of the internet. Unlike the past where the domain-name market was saturated mostly by individuals and entrepreneurs, today, new investors such as venture capitalists, families, public companies, and larger corporations are also attracted.

Domain names are long-term investments that yield a steady stream of income to their shareholders. Domains are much like assets that can be valued similar to securities. There is much proven profit to be gained in online advertising and direct navigation.